Director of Product Marketing

2019-11-08 09:45:252019-12-05EllisKnight
Job TypePermanent Full Time
LocationLondon
AreaGreater London, UKLondon
SectorCybersecurity, IT and TechnicalMarketing and Digital
SalaryGBP 70,000 - GBP 95,000 per annum
CurrencyGBP
Start DateJanuary 2020
Telephone01183042855
Job RefBBBH1829
Job Views14
Description
We are working with an exciting global fraud intelligence company who are looking to bring a talented director of product marketing into their growing team. 

As part of this position you will have the opportunity for experienced leadership, casual environment, flexible hours, fun team events, competitive compensation and more.

You’ll also enjoy a dynamic, energetic atmosphere with excellent benefits and a team exceptionally dedicated to improving the security of programmatic advertising. We’ll rely on you to be able to design, execute and promote product marketing initiatives that align with our strategic business goals.

Responsibilities:
  • Create benefits-driven product messaging that separates our solutions from competitors
  • Incorporate a thorough understanding of the challenges of Pixalate’s enterprise clients into product marketing strategy, execution and training
  • Work with product management and others to develop the release plan, go to market and launch of new products and features
  • Craft and gain feedback for collateral that reveals the value of Pixalate products including: slide decks, product two-sheeters, use cases, case studies, technical product spec sheets, and product-focused thought leadership
  • Train internal teams and client teams on the benefits, use cases, and content of new products and features
  • Work with clients to understand their product use, which you translate into updating key client personas, product FAQs, and prospective RFIs
  • Oversee product content, messaging and video across the website and other online sources
  • Stay at the forefront of fraud solutions in the marketplace, participate in industry committees, represent Pixalate as a product expert in the field
  • Use this knowledge to provide feedback that influences product pricing, roadmap, and early-phase product tests
  • Work closely with product managers to create timelines for product development, release and launch to make sure product management and product marketing are in alignment
  • Maintain and expand competitive analyses, competitor pricing and messaging in order to differentiate Pixalate solutions and act as an advisor for product pricing and direction

Qualifications 
  • 5-7 years of product marketing experience for an ad technology company
  • Strong examples of self-created collateral including case studies, product overviews, and website content
  • Excellent ability to craft stories that engage audiences while demonstrating product value and differentiation
  • Ability to train, create video demonstrations, and ease with public speaking in order to effectively communicate product positioning across internal and external partners
  • Desire to work closely across teams with exceptional communication skills as well as ability to see projects to efficient conclusion
  • Provide past examples of product release and templates for product launch plans

Please apply now!

Please apply here or give us a call mentioning the name of the vacancy or vacancies you are interested. 
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